Primavera
COMPLETED AT
Liska + Associates | 2008–2009
ROLE
Art Director
Developed a multi-faceted rebranding program for Primavera, a German company that offers organic beauty and lifestyle products, with its roots in essentials oils and aromatherapy. The new packaging design, photography, catalogs, and other brand materials have a clear navigational structure that uses color and clean typography to distinguish between different product lines in both English and German, and communicates a sense of spring and energy through colored glass bottles and back-lit photography of products and ingredients.
Visit the live site
Liska + Associates | 2008–2009
ROLE
Art Director
Developed a multi-faceted rebranding program for Primavera, a German company that offers organic beauty and lifestyle products, with its roots in essentials oils and aromatherapy. The new packaging design, photography, catalogs, and other brand materials have a clear navigational structure that uses color and clean typography to distinguish between different product lines in both English and German, and communicates a sense of spring and energy through colored glass bottles and back-lit photography of products and ingredients.
Visit the live site